Fund Raising, Due Diligence & Operational Optimization in a Distressed Market As in any crisis there are good investment opportunities. The key to it is asking the right question and doing the necessary leg work to find it. Another key component is to be able to perform as efficiently as possible in a distressed market every dollar count and working with the best and being able to control cost is fundamental. Without any doubt cash becomes the most important advantage to be in the front line of these opportunities so the importance to have the best operational structures and mitigation techniques to raise the liquidity and be ready for those great opportunities.